The Ever-Changing Marketing Strategies of 2020

Ever-Changing Marketing Strategy Session Panelists

The marketing world is one of many industries that pivoted on a grand scale in 2020. Organizations cancelled annual conferences or switched to virtual formats. Companies reallocated ad spend budgets as consumers began to spend more time online. Joey and Kathleen sat down to chat virtually with four marketing experts about 2020 marketing strategies.

Orlando’s Roots in Hospitality & the Tech that Supports It

BlueWave Strategy Session panel

COVID-19 may have drastically changed how we travel, but Orlando hospitality experts have stepped up their game in technology to better serve customers. These experts are connecting guests with safe ways to communicate, check-in, and still have a great time on vacation.

Cybersecurity: Keeping Our Information Safe in Remote Environments

Panelists for Cybersecurity LinkedIn Live with BlueWave

You’ve got the Slack workspace. Google Drive, OneDrive, and Dropbox. Email, Google Calendar, and Zoom. That’s everything, right? One more thing: cybersecurity! You need something to encrypt all that information you’re sending and storing on your work computer. Between January and April 2020, McAfee found that cloud-based attacks rose by a whopping 630%. Kevin chatted […]

How We’re Getting Back to the Office Safely

Managers and employees alike have become accustomed to the office life. Driving to work. Hanging out in the kitchen and catching up before clocking in. Facing off with ping pong matches in the afternoon. The pandemic has significantly changed these office moments and company cultures.

Keeping the Growth Going in Quarantine

BlueWave Strategy Session episode 1, LinkedIn Live

In our FIRST LinkedIn Live Strategy Session, Joey dove into what companies are doing during quarantine, including new company norms (like meeting all the fur babies) and serving customers screen-to-screen while working from home. Joey chatted with Michael Sharelis, Graham Gill, Erica Gardner, and Jason Callison.